Hi, I’m Sorae, a creative director with 15+ years of experience leading teams and delivering thoughtful, impactful design across digital, brand, and print. I specialize in building design systems, crafting holistic experiences, and translating strategy into compelling visual work. I’ve worked with brands like Bergdorf Goodman, Salesforce, Verizon, Godiva, and Samsung on everything from websites and apps to editorial and identity systems.

When I’m not designing, I’m probably baking cookies, eating cookies, or trying (and often failing) to keep my houseplants alive.
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